Good and Bad Shopping Vibes: Spending and Patronage Satisfaction

Authors

Barry J. Babin, University of Southern MississippiFollow
William R. Darden, Louisiana State UniversityFollow

Document Type

Article

Publication Date

3-1-1996

Department

Marketing and Fashion Merchandising

Publication Title

Journal of Business Research

Volume

35

Issue

3

First Page

201

Last Page

206

Recommended Citation

Babin, B. J., Darden, W. R. (1996). Good and Bad Shopping Vibes: Spending and Patronage Satisfaction. Journal of Business Research, 35(3), 201-206.
Available at: https://aquila.usm.edu/fac_pubs/5487