Urban Residents' Place-Based Perceptions and Attitudes Toward Tourism Development: A Comparison Between the United States and China
Marketing and Fashion Merchandising
This study aims to examine whether any cultural difference exists on the influence of residents’ place-based perceptions on perceived tourism impacts and support for tourism. A survey was distributed to urban residents in China and the United States. Structural equation modeling results show that self-esteem and self-efficacy were two important factors that influence residents’ attitude to tourism impacts in both contexts. Distinctiveness was only observed as influential in the China study, while continuity was not evident in either culture. Results imply the need for destination marketers to use various strategies to reach the target market.
Journal of Quality Assurance in Hospitality & Tourism
(2019). Urban Residents' Place-Based Perceptions and Attitudes Toward Tourism Development: A Comparison Between the United States and China. Journal of Quality Assurance in Hospitality & Tourism, 20(2), 162-184.
Available at: https://aquila.usm.edu/fac_pubs/16009