Status of Organization-Public Relationship Research From an Analysis of Published Articles, 1985-2004
Mass Communication and Journalism
This study analyzes trends and patterns of research about organization-public relationships (OPR) through a content analysis of articles published between 1985 and 2004. The current status of OPR studies suggests that we have made progress in OPR research over the past two decades but need to explicate, replicate and extend the existing studies and cumulate the research trend. (c) 2006 Elsevier Inc. All rights reserved.
Public Relations Review
(2006). Status of Organization-Public Relationship Research From an Analysis of Published Articles, 1985-2004. Public Relations Review, 32(2), 194-195.
Available at: http://aquila.usm.edu/fac_pubs/2363