Building a "Bridge" Between Theory and Practice: A Case Study Approach to Teaching Critical Media Literacy

Document Type

Article

Publication Date

5-11-2018

Department

Mass Communication and Journalism

School

Communication

Abstract

© 2018, IGI Global. This chapter explores critical media literacy pedagogy. Using case study method, the author argues that The Washington Informer's, "Bridge" publication can be used as a practical pedagogical tool to teach students how to analyze and deconstruct media texts, and simultaneously inform students on how to produce alternative, counter-hegemonic media texts. This approach is consistent with literature on critical media literacy that calls for engaged and empowering pedagogy to encourage students to think critically about their roles in creating and maintaining a radical and participatory democracy.

Publication Title

Handbook of Research on Media Literacy in Higher Education Environments

First Page

222

Last Page

235

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