A Holistic Understanding of Non-Users' Adoption of University Campus Wireless Network: An Empirical Investigation

Document Type

Article

Publication Date

1-1-2015

School

Finance

Abstract

The last decade has witnessed the increasing implementation of wireless network in large number of university campuses. Although wireless network has promised such benefits as flexibility, low cost, and expandability, there is a lack of assessment on the student demand of wireless learning environment from the perspective of non-users. This study draws on the change management mechanism to empirically investigate salient factors determining the non-users' intention to adopt and use campus wireless network. Two hundred and eleven survey responses were collected at a US-based Hispanic serving university. The empirical results provide insightful suggestions to institutions and universities to better improve students' acceptance and enhance the usability and effectiveness of campus wireless networks.

Publication Title

Computers in Human Behavior

Volume

49

First Page

220

Last Page

229

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