Social Media Features Attract College Students To News Websites
Document Type
Article
Publication Date
9-1-2013
School
Communication
Abstract
Younger readers were more likely to spend time on a local news website and report a greater likelihood to return to the site after social media features were added. The college-age students also perceived content on the site as more valuable and as having a greater influence on them.
Publication Title
Newspaper Research Journal
Volume
34
Issue
4
First Page
96
Last Page
108
Recommended Citation
Chock, T.,
Wolf, J.,
Chen, G.,
Schweisberger, V.,
Wang, Y.
(2013). Social Media Features Attract College Students To News Websites. Newspaper Research Journal, 34(4), 96-108.
Available at: https://aquila.usm.edu/fac_pubs/20300