Date of Award

Spring 5-2017

Degree Type

Honors College Thesis

Department

Management and International Business

First Advisor

Russ Willis

Advisor Department

Management and International Business

Abstract

Social media is rapidly transforming the way individuals interact in the real world day by day in the workforce. This research focuses on how social media effects human resource management (HRM) in areas of recruitment, selection, retention, and termination. Through a SurveyMonkey information was gathered from human resource professionals primarily in the southeastern region and throughout the United States. Human resource managers where asked about the advantages and disadvantages of using social media such as Facebook, LinkedIn, and Twitter in areas of recruitment, selection, and termination. The results, illustrated that there were many advantages when using social media sites in HRM such as employee recognition, wider and diverse applicant pools, and internal organization communication. However, the results revealed that there were also several disadvantages of using social media sites such as lawsuits, discrimination issues, and wrongful termination. In the end, this paper discussed the importance of organizational policies effectively governing employees’ use of social media sites in order to highlight more advantages and reduce negative effects.

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